Wednesday, December 19, 2007

So intriguing, a fragrance like this is....

They say that “diamonds are a girl’s best friend”. They say “it’s the most wonderful time of the year.” About fifteen years ago, they tried to combine both with one of the longest running Christmas classics in advertising known to all of us as Elizabeth Taylor’s White Diamonds.

It’s a commercial that’s gotten worse with age, and by worse, I mean better in a deliciously cheesy, and completely outdated kind of way.
When is the last time we actually saw Elizabeth Taylor with black hair? Okay, maybe that’s the way most people picture because her black hair and violet eyes are just her signature look. Well, then try this, when is the last time anyone has landed an old Wright brothers’ plane within thirty yards of a gentlemen’s high stakes poker game in time for Elizabeth Taylor to glide out and save the day? She steps off the plane and is soon in the middle of the action. There’s a man who cannot raise his bet until she va-va-vooms up to the table dripping in diamonds and in husky voice says, “Not so fast, comrade...”. And then she tosses her five pound forty carat diamond earing on the table and delivers the famous line, “These have always brought me luck.”

Well, I can’t pinpoint exactly what it is that makes me love this commercial so much, but I do know that nothing says the holidays are coming like White Diamonds. How much longer will they run this ad? I just can’t say. But let’s all enjoy it while we still can, and if you’re so inclined, pick yourself up an ode to the toilet of the stuff at your corner drug store.

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